Marketing Review
Event Video Recap
(2 minutes)
Londoner Ad
1/3 page Ad (10.2 x 4 inches) Thursday, July 20th
Radio Ads
30 second ads, 3x / day Mon-Fri leading up to the event on both stations
TV Ads
44 occasions Mon, July 17th to Sat July 22nd on Rogers TV Cable 13
10ft x 6 ft Portable Billboard
July 15th to July 22nd at the corner of Wortley Rd & Bruce St.
Postcards mailed to all houses, townhouses & apartments in Old South Wednesday, July 19th, 2023.
(All 4788 homes in Old South between Horton & Commissioners, and Wellington & Wharncliffe
Old South Postcards
Front of postcard:
Back of postcard:
Lawn Signs
Approved by the city for the week leading up to the event at the below locations.
Posters
Posters put up at Businesses throughout Wortley Village
Street Post Signs
On Richmond Row & in Wortley Village the week leading up to the event.
City Road Closure Signs
The city helped promote the event as well with their upcoming road closing signs!
Event T-Shirts
7 x 10 inches colour impression on the front:
11 x 14 inches colour impression on the back:
What People Are Saying
“I got a flyer in the mail and saw posters downtown... think they advertised well”
— Shanna Mclimurray
“Agreed. I saw signs all over, including Wharncliffe. Hard to miss this one.”
— Charles Lewis
“The surrounding bars and restaurants certainly made a killing! Was definitely a cool idea and a real treat to have it in the village I thought it was a pretty great first year.”
— Becky Jo Schindler
“The people behind this are so valued.
They are driven, community oriented people who want to create that vibrant event we all cherish so much.”
— Megan Telfer
“Thank you for having a vision and making it happen!!.”
— Maria Calleja
“Thank you to all who put in the time and effort!.”
— Michele Victoria Morison
“Judging by the crowds, it was a successful first year”
— Janice Bowlby Moore
“The event was a great success, it did wonders for local businesses, and it gave work for some talented street performers (which is the classic definition of a busker. A artist performing on the street).”
— Adam Corrigan Holowitz
“My family had a wonderful time at Wortley's first Buskerfest. We were blown away by the talent and loved seeing the main acts as well as the additional smaller acts of the mime and kid rubik's cube performance. Loved all those touches and detail. We created some fun memories that day as a family, thank you to everyone who organized the event!”
— Candace Germaine Adema
“It ended up being quite a good day for us here. We were able to schedule some demos for a couple of local companies we stock, and had a tent out front for the duration. It seemed to draw in a lot of the extra foot traffic that was coming through the village so we really made the most of the day. I would love to see more events like this in the village.”
— Marnie, Quarter Master Foods
“The festival seemed awesome - and it brought a lot of foot traffic to our shop!”
— Jen, Lofthouse Living
“I walked through and it looked like visitors were enjoying the day; and the outdoor patios were fairly full.”
— Cathy, Wortley Villager
“Feedback from our staff was the event itself looked like it was a lot fun and the turn out seemed to be very good!”
— Danielle, Westland Gallery
“As a Vendor, it was a great event!”
— Kathy Bernie-Kaill
“As an Artist I loved coming to the community to show my artwork”
— Christine Gagne
“I had a great time! We loved the performances and the craft booths.”
— Sabrina Cameron
“It was nice watching the parachute games and sidewalk chalk.”
— Dee Wells
“I LOVE the pedestrianized street!”
— Beth Dorward
“The event was a great success in our eyes. We saw a 50% - 75% increase to sales depending on what baseline we use, and it was wonderful to see the street full of pedestrian traffic.”
— Richie, Sidetrack Cafe
“Great event. Wonderful to our village within the city be a bright spot for all the enjoy. For those of us who live in this excellent area, we are proud and welcoming to all”